Exeter shopping centre becomes star of the big-screen
As part of the #GrowExeter programme, a free film fest was scheduled to run at the Guildhall Exeter over an August weekend.
Sitting outside the main shopping centre of Exeter, the large LED display needed to became a real attraction for families, to make The Guildhall the key destination as the school holidays drew to a close.
Arcstream was commissioned to make the display stand out both as a film screen and a piece of digital signage when films weren’t running. This was a challenge because of the terrain of the ground just outside the centre.
Thanks to Arcstream’s planning and quick-thinking along with the shopping centre’s full-on promotion, the event was a huge success over the Friday and Saturday. Crowds of families gathered to watch films like the Greatest Showman and Madagascar, sitting in deck chairs and munching on free popcorn.
The company running the shopping centre was delighted with the whole event and the way Arcstream set up and delivered the movie experience. They are now looking to repeat the event at other shopping centres they run nationwide as part of a drive to make visits to shopping centres an experiential event.
Proof that high end display technology can bring a new vibe to any location.
Arcstream used 24 panels of 3.9mm LED display technology from our partners at InfiLED International