Kidzania

CASE STUDY

TINY MECHANICS AT KIDZANIA GET HANDS ON WITH RENAULT F1

Design & Creation / Specification / Software & App Development / Installation & Support / Analysis & Insight

THE BRIEF

How do you interest the kids of today in a career in the automotive industry? We like to think we may have inspired one or two of them through the installation we created with Fusion events at Kidzania in London’s Westfield shopping centre.

Kidzania is an environment where children can play whilst discovering a world of career opportunities. And this particular immersive bespoke AV solution was for Renault.

THE RESULTS

DISCOVERING A WORLD OF CAREER OPPORTUNITIES

A futuristically designed touch screen interface, built into bespoke low tables, comprised two Multi-taction screens. Here the kids could interact with different parts of a Renault F1 car, learning about each component’s functionality and how they all fitted together. The second table was educating them about. Renault’s Zero Emission Engineering Centre.

This project was a great example of using technology to inform and educate in a futuristic and exciting way, whilst remaining child friendly.

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